First head-to-toe offering includes the all-new Klutch Athletics x NB Fresh Foam x Cruz v3 - an accessible, versatile training shoe at the intersection of performance and style

Los Angeles, CA and Boston, MA (April 10, 2025) – The Spring 25 collection from Klutch Athletics, the sportswear brand founded by Rich Paul and co-authored with New Balance, is available now for purchase on Klutch.com, newbalance.com and at select retail locations.
Klutch Athletics’ first footwear offering is the Klutch Athletics x NB Fresh Foam x Cruz v3 – a versatile training shoe with an equal balance of performance and style. The Cruz is a longtime staple of the New Balance portfolio, and lines up naturally with the Klutch Athletics ethos of being resiliently versatile. The Klutch Athletics x NB Fresh Foam x Cruz v3 features premium materials and a luxurious fit and feel, and is priced at $90. Its color palette is inspired by guidelines and markings on the fields of play where legacies are built and defined, consisting of core foundational hues such as black and angora.
Besides the first-ever Klutch Athletics footwear product, the collection includes 15 apparel pieces that are engineered for sport and designed for life, ranging from everyday staples to elevated performance.
Individual items in the Spring 25 Collection include: Klutch Style Men’s Fleece Hoodie, Klutch Style Men’s Fleece Ribbed Pant, Klutch Style Men’s Cotton T-Shirt, Klutch Style Women’s Full Zip Hoodie, Klutch Style Women’s Fleece Pant, Klutch Style Men’s Tricot Short, Klutch Form Men’s Mesh Performance T-Shirt, Klutch Form Women’s Tank, Klutch Form Women’s Legging, Klutch Form Women’s Jacket, Klutch Next Men’s Crinkle Woven Short, Klutch Next Men’s Crinkle Woven Pant, and Klutch Next Men’s Crinkle Woven Jacket, Klutch Nylon Hitch Hat and Klutch x NB 200 Slide.


About Klutch Athletics
Klutch Athletics is a modern, versatile sportswear brand for the next generation. Founded by Rich Paul, the brand features a collection that is engineered for sport and designed for life, ranging from everyday staples to elevated performance. Serving the athlete-minded and the communities where they live and play, Klutch Athletics celebrates the intersection of sports, culture and community.
About New Balance
New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 9,000 associates around the globe, and in 2023 reported worldwide sales of $6.5 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance’s U.S. sales. To learn more about New Balance, please visit www.newbalance.com; for the latest press information visit http://newbalance.newsmarket.com.