Industry Veteran Brings Decades of Global Experience with a Track Record of Delivering Impact and Growth
Los Angeles, CA and Boston, MA (October 10, 2025) — Klutch Athletics, the sportswear brand founded by Rich Paul and co-authored with New Balance, announced today the appointment of Scott Munson as President and General Manager, effective immediately. Munson joins Klutch Athletics following a distinguished career at Nike, where he most recently served as Vice President and General Manager of the Asia Pacific Latin America Men’s business, overseeing a $4 billion portfolio and leading large cross-functional teams across multiple continents.
A proven leader and change agent, Munson’s experience spans brand strategy, product innovation, and consumer insights. Throughout his nearly three decades at Nike, he played pivotal roles including Global Vice President of Men’s Basketball, Global Vice President of Consumer and Market Research, and Global Vice President of Football (Soccer) Apparel. Across each of these areas, Munson has been recognized for driving record growth in a highly competitive industry.
“We’re excited to welcome Scott to the Klutch Athletics team,” said Rich Paul, Founder and CEO of Klutch Athletics. “Throughout his career, Scott has led large cross-functional teams, managed billion-dollar businesses, and driven innovation in both the performance and lifestyle categories and he did it on a global scale. His global perspective, ability to develop high-performing teams, and track record of delivering growth and building iconic brands make him an outstanding addition to Klutch Athletics. He will play an instrumental role in our future growth as we continue our mission to empower the next generation of athletes and serve the communities where they live and play.”
Munson brings a global perspective and deep understanding of today’s athlete, having led teams serving North America and diverse markets in Japan, Korea, Southeast Asia, India, Australia, and Latin America. His leadership was instrumental in launching iconic global initiatives such as Air Max Day, Nike Tech Pack, and the SNKRS app, as well as driving apparel collaborations like PSG x Jordan.
“I’m honored to join Klutch Athletics at such a pivotal moment,” Munson said. “The brand is redefining what it means to empower the next generation of athletes to be their best, and I look forward to working with Rich and the entire team to build a brand that creates intentional product, builds meaningful community, and delivers inspiring experiences—in sport and in life.”
A former professional soccer player who played for the Vancouver 86ers and represented Canada at the international level, Munson is also active in community initiatives serving on the board of Street Soccer USA - Portland.
About Klutch Athletics
Klutch Athletics is a modern, versatile sportswear brand for the next generation. Founded by Rich Paul, the brand features a collection that is engineered for sport and designed for life, ranging from everyday staples to elevated performance. Serving the athlete-minded and the communities where they live and play, Klutch Athletics celebrates the intersection of sports, culture and community.